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The Work

The brands everyone is watching don't buy billboards — they fly. Here's a look at the campaigns we put in the sky, and the impressions they brought back down.

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Impressions, single campaign
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Advertisers flown
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Guinness World Records set
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Continents of operation
Selected Campaigns

Campaigns that made the whole city look up.

Capital One · March Madness

Barkley & Magic, 1,000 feet up.

Two custom airships flew over San Antonio for the road to the Final Four — turning the NCAA's biggest weekend into a Capital One takeover of the sky.

Two blimps · One championship city
Netflix · Game Day

The Game Day blimp went viral.

Streaming's biggest live moment needed a moment of its own. The Netflix Game Day blimp gave it one — owned from the sky, shared everywhere.

Viral by design
Hendrick's Gin Flying Cucumber airship
Hendrick's Gin · The Flying Cucumber

13 markets. One unforgettable airship.

A 130-ft custom airship, influencer rides and viewing parties across the country.

300M+ impressions · 2M+ IG reach
Subway footlong airship in flight
Subway

Take a ride in the Subway Blimp.

The Skyship 600 wrapped as a footlong flagship — with cabin rides that turned the campaign into an experience.

Flagship-scale activation
T-Mobile blimp Guinness World Record
T-Mobile

Two world records, one blimp.

At Lake Elsinore we set the record for the greatest distance water-skied while towed by a blimp — and the fastest text sent while doing it.

2 Guinness World Records
DICK's House of Sport blimp
DICK'S Sporting Goods

A four-month House of Sport tour.

The 178-ft A170 Lightship crossed the East Coast from Smyrna, TN — store openings, major games and millions of on-the-ground impressions.

4 months · East Coast · millions of impressions
Discovery Shark Week blimp
Discovery · Shark Week

The Shark Week blimp had teeth.

A fully-wrapped A-60, a traveling mascot and a viral social outbreak that helped make Shark Week 2021 the biggest ever on discovery+.

Millions of impressions
Despicable Me 2 Minion airship
Universal · Despicable Me 2

A 250-foot Minion took the sky.

Seven states, the Boston Marathon, MLB openers and store events — the "Despicablimp" turned a movie launch into a national spectacle.

7+ states · national tour
Carnival Cruise Line blimp
Carnival Cruise Line

Their first-ever blimp campaign.

Raising awareness of new ship deployments across the Atlantic and Gulf homeports. "The blimp has drawn a much bigger response on social media than we expected." — Christine Duffy, President.

A first, done big
Your brand, next

Light up the sky.

Every one of these started with a phone call. Tell us the brand and the moment.

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